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Social Media Toolkit

BatWeek Social Guidance

Bat Week is Oct. 24 –Oct. 31. We hope to see you celebrating these amazing mammals all week on Facebook, Twitter, and Instagram. Here are some ideas on how you and your organization can join us during Bat Week 2021.

Follow Bat Week on Facebook, Twitter, and Instagram. Use #BatWeek and #IYCK2021 (International Year of Caves & Karst) when posting.


The weeks leading up to BatWeek provide a great opportunity to engage on social sites to promote local events and to educate the public about bats, their role in nature, their importance to agriculture, and the threats they face due to white-nose syndrome and habitat loss.

Daily Themes

Sunday, Oct. 24: Bats 101

As we kick off Bat Week 2021, let’s get back to basics and share some background information about bats: they’re mammals, they’re in danger, they’re important to many different ecosystems, and they’re a diverse group.

Monday, Oct. 25: Be A Friend To Bats

What can you do to help bats? Volunteer in your local bat conservation organization. Build a bat house. Plant native flowers and try to avoid herbicides and pesticides. Tell others about bats so we can slow the spread of misinformation about bats.

Tuesday, Oct. 26: All About Bats

Time to pull out those fun bat facts for #TriviaTuesday. How long do bats live? How many pups do they birth at a time? What do they eat? How many species are there?

SAMPLE POST: Bats use echolocation when they’re hunting. You can call it a “feeding buzz,” and it works like this: When a bat detects an insect it wants to eat, it produces a rapid series of calls to pin-point the exact location of its prey, then swoops in, and GULP! -dinner.  #BatWeek, #TriviaTuesday

Wednesday, Oct. 27: Benefits of Bats

We rely on bats for healthy ecosystems. They eat insects, pollinate plants, disperse seeds, inspire innovation, and serve as prey to other animals. We need bats, no matter where we are!

SAMPLE POST: Bats save farmers billions of dollars on pest control every year! Support your local farms by protecting bats year round. Check out to find out how you can help! #BatWeek

SAMPLE POST: One tequila, two tequila, three tequila…. While we don’t endorse excess drinking, some of our favorite adult beverages are brought to us by bats! Check out for some great cocktail tips! #BatWeek #WildlifeWednesday

Thursday, Oct. 28: How’s Your Batitat?

Explore where the bats in your area live. Do they migrate or hibernate? Do they live in trees or under bridges? If they live in caves near you, celebrate International Year of Caves and Karst. Visit more information. Supporting healthy bat habitat is an important way to conserve bats.

SAMPLE POST: No matter where you live, there are likely bats nearby. These unique mammals live in caves, trees, abandoned mines, and under bridges. Where do the bats in your area live?#BatWeek #ThursdayThoughts #IYCK

Friday, Oct. 29: Threats To Bats

Bats across the world face numerous threats. White-nose Syndrome in the US threatens several species of bats, but climate change, habitat loss, and other things like wind turbines also pose risks to bats.

SAMPLE POST: Bats need your help! White-nose Syndrome (WNS) has devastated bat populations since it was first discovered in 2007. Today, WNS is found in 37 US states and 7 Canadian provinces. Pseudogymnoascus destructans, the fungus that causes WNS, has been found in 38 US states. Head to to learn what is being done to fight for bats and how you can get involved. #BatWeek #WhiteNoseSyndrome #ClimateChange

Saturday, Oct. 30: Studying Bats

Researching small, flying, nocturnal mammals is challenging, but we need to perform research so we can help protect them. This is how scientists learn about these amazing creatures: acoustic monitoring, mist-netting, etc.

Sunday, Oct. 31: Bats Aren’t Scary!

Turn the tables on old stories about bats…they don’t get caught in your hair, they’re not blind, they don’t all have rabies, and they don’t all drink blood. #HappyHalloween, #MythBusting

If you need bat photos for your posts, Bat Conservation International has some available at the bottom of their Press Kit. Or check out the NABat photo contest. With your help, we’ll make Bat Week 2021 the best ever! Stay Batty my friends.


Key Social Media Accounts

Organization Twitter Facebook Instagram
BatWeek @Bat_Week @BatWeek @BatWeek
Bat Conservation International @BatConIntl @BatCon @BatConservationInternational
Lubee Bat Conservancy @BatConservancy @LubeeBatConservancy @LubeeBatConservancy
National Park Service @NatlParkService @nationalparkservice @nationalparkservice
Parks Canada @ParksCanada @ParksCanada @Parks.Canada
The Canadian Wildlife Health Cooperative @CWHCRCSF @cwhcrcsf
The Save Lucy Campaign @SaveLucyTheBat @TheSaveLucyCampaign @TheSaveLucyCampaign
The Wildlife Habitat Council @WildlifeHC @wildlifehabitatcouncil N/A
US Fish and Wildlife Service @USFWS @usfws @usfws
US Forest Service @forestservice @USForestService @U.S.ForestService
US Geological Survey @USGS @USGeologicalSurvey @usgs
Wildlife Acoustics @WildlifeAcoust @WildlifeAcoustics @WildlifeAcoustics
Wildlife Conservation Society @TheWCS @TheWCS @TheWCS
Bureau of Land Management @BLMNational @BLMNational @mypubliclands

Learn more about bats, white nose syndrome, the national response, and our partners at